I'm sure we all figured it was coming, but the question was who and when. Well my friends we have the answers.
Gatorade announced today that they will no longer be sponsoring Tiger Woods. They claim the decision was made months ago and has nothing to do with the recent "mistress fiasco" surrounding Woods. The company stated: " We decided several months ago to discontinue "Gatorade Tiger Focus" along with some other products to make room for our planned series of innovative products in 2010."
Whether you believe the statement or not, the question now becomes how many more sponsors will follow Gatorade's lead. We all know these things have a tendency to avalanche, someone just has to throw the first snowball down the hill. If you need proof, after mistress Rachel Uchitel was the first to come forward, 7 or 8 others have now come tumbling down the slope. Ouch.
Cheers,
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